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Rebecca Pfitzner and Joerg Koenigstorfer
Corporate Running Event Participation Improves Organizational Climate in Employees
Journal of Global Sport Management
2017

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Cornwell, T. Bettina and Joerg Koenigstorfer
Sponsors as Meso-Level Actors in Sport: Understanding Individual Decisions as Foundational to Sustainability in Food and Drink
Routledge Handbook of Sport and the Environment
Routledge
2017

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Lucke, Sabrina, Joerg Koenigstorfer, and Angela Y. Lee
Consumer Reactance to Persuasive Messages: How Personal Preferences Influence Attitude and Attitude Change
Advances in Consumer Research
San Diego
2017

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Lucke, Sabrina, Cheng-Hui Wu und Jörg Königstorfer
Gesundes Pendeln zum Arbeitsplatz innerhalb von Städten: Bedeutung der Luftqualität
23. Sport­wissenschaft­licher Hochschultag
München
2017

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Huettermann, Marcel, Sebastian Uhrich, and Joerg Koenigstorfer
Fan Engagement Value in Team Sport: Service-Dominant Logic Informed Dimensions
24th European Association for Sport Management Conference
Bern
2017

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Over, Julia and Joerg Koenigstorfer
Enjoying the Game – Enjoying the Burger? (Un)Healthy Food Choices of Sport Spectators
24th European Association for Sport Management Conference
Bern
2017

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Pfitzner, Rebecca, Schlegel, Andrea, and Koenigstorfer, Joerg
The Impact of Atmosphere in the City on Subjective Well-Being of Rio de Janeiro Residents During (vs. Before) the 2014 FIFA World Cup
Journal of Sport Management
2017
31
6

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Habitzreuter, Anna and Joerg Koenigstorfer
Reduce and Reuse Waste: The Role of Perceived Consumer Effectiveness and Green Values on Disposal Behavior
46th European Marketing Academy Conference
Groningen
2017

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Lucke, Sabrina, Joerg Koenigstorfer, and Angela Y. Lee
Rejecting the Person Leads to Rejecting the Message: Extending the Theory of Psychological Reactance
46th European Marketing Academy Conference
Groningen
2017

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Koenigstorfer, Joerg; Uhrich, Sebastian
Consumer Attitudes toward Sponsors’ Counterambush Marketing Ads
Psychology & Marketing
2017
34
6
631-647