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Dokumenttyp:
Konferenzbeitrag 
Autor(en):
Schreieck, Maximilian; Wiesche, Manuel 
Nicht-TUM Koautoren:
nein 
Kooperation:
Titel:
How Established Companies Leverage IT Platforms for Value Co-Creation – Insights from Banking 
Abstract:
Inspired by the success of digital-native companies such as Google or Salesforce, established companies such as car manufacturers, equipment manufacturers, or banks strive for value co-creation via open IT platforms. However, literature on value co-creation does not cater to the specific situation of established companies. Addressing this gap, we seek to improve our understanding of how established companies can co-create value through openness and collaboration with IT platforms. Based on an ex...    »
 
Stichworte:
IT platform, Multi-sided platform, Value co-creation, Established companies, Openness, Collaboration, Governance, Third-party developer, Digital business strategy, Exploratory case study 
Intellectual Contribution:
Discipline-based Research 
Kongress- / Buchtitel:
Twenty-Fifth European Conference on Information Systems (ECIS) 
Kongress / Zusatzinformationen:
Guimarães, Portugal 
Jahr:
2017 
Key publication:
Ja 
Peer reviewed:
Ja 
International:
Ja 
Book review:
Nein 
commissioned:
not commissioned 
Interdisziplinarität:
Ja 
Leitbild:
Ethics & Sustainability:
Nein