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Author(s):
Meiwald, Thomas; Petermann, Markus; Gorbea, Carlos; Kortler, Sebastian
Title:
Fighting Product Piracy: Selecting action measures for OEMs based on links to situational influencing factors.
Abstract:
As globalization continues to open new markets and expand world trade, original equipment manufacturers (OEMs) are now experiencing the serious side effect of “product piracy”, a term that encompasses all illegal activities related to product imitation, counterfeiting, copying, intellectual property infringement and brand name misuse amongst others. This paper focuses on the identification of influencing factors that lead to product piracy. It explains basic boundary conditions to the problem an...     »
Keywords:
Product Piracy; plagiarism; counterfeiting; decision support; influence factors
Editor:
Gausemeier, J.; Rammig, F.; Schäfer, W.
Book / Congress title:
Self-oprimizing Mechatronic Systems: Design the Future
Congress (additional information):
20.-21.02.2008
Congress city:
Paderborn
Publisher:
W. V. Westfalia Druck GmbH
Publisher address:
Paderborn
Year:
2008
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