In the paper, it is analysed to which extent associations could promote sustainable consumption. From the results, recommended actions are deduced for both the government’s and the associations’ consumer policy. Problem-oriented interviews and a written survey among associations in Germany have been conducted. Here, associations’ relationship – to sustainable consumption in general as well as to the fields of needs nutrition and mobility in particular – have been analysed. Four types of associations – entrepreneurial associations, professional associations, consumer associations and environmental associations – were compared, which promote sustainable consumption in varying degrees. The differences were considered when developing the recommended actions. As a result, it can be asserted that it is important to make both – consumers and associations – aware of sustainability.
«In the paper, it is analysed to which extent associations could promote sustainable consumption. From the results, recommended actions are deduced for both the government’s and the associations’ consumer policy. Problem-oriented interviews and a written survey among associations in Germany have been conducted. Here, associations’ relationship – to sustainable consumption in general as well as to the fields of needs nutrition and mobility in particular – have been analysed. Four types of associat...
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