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Pape, Lennart, Koenigstorfer, Joerg
Exploring Change Management Activities for Digitalization: The Case of a German Not-for-Profit Sport Club
1-26
Digital Marketing in Sports: Global Perspectives
Routledge
2023

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Koenigstorfer, Joerg
Corruption in Connection to Major Sport Events
591-606
Research Handbook on Major Sporting Events
Edwar Elgar Publishing
2024

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Jörg Königstorfer
Licensing-Effekte beim Kauf und Konsum von Lebensmitteln
41-50
Marke, Nachhaltigkeit und Verbraucherpolitik: Die Gewährleistungmarke im Spannungsfeld zwischen Unternehmen, Konsumenten und Regulierung
Dirk-Mario Boltz, Manfred Bruhn, Andrea Gröppel-Klein, and Kai-Uwe Hellmann
Nomos
2022

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Preuss, H.; Koenigstorfer,J.; Dannewald, T.
Contingent Valuation Measurement for Staging the Olympic Games: The Failed Bid to Host the 2018 Winter Games in Munich
461-478.
Perspektiven des Dienstleistungsmanagements
Stefan Roth, Chris Horbel und Bastian Popp
Springer
2020

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Jörg Königstorfer
Innovationsökonomie und-management im Sport
hofmann
2019

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Cornwell, T. Bettina and Joerg Koenigstorfer
Sponsors as Meso-Level Actors in Sport: Understanding Individual Decisions as Foundational to Sustainability in Food and Drink
Routledge Handbook of Sport and the Environment
Routledge
2017

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Koenigstorfer, Joerg ; Wojciech Kulczycki
The Legacy of Corruption in the Context of the 2014 FIFA World Cup: Short-term and Long-term Consequences for Sponsorship Perception
Legacies and Mega Events: Fact or Fairy Tales?
Routledge
2018

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Uhrich, Sebastian, Johannes Berendt, and Joerg Koenigstorfer
Rivalry in the German Bundesliga: Opportunities for and Threats to Marketing Football
International Cases in the Business of Sport
Simon Chadwick, Dave Arthur, and John Beech
Routledge
2016

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Koenigstorfer, Joerg
Consumer Loyalty in Sport
Contemporary Issues in Sport Management: A Critical Introduction
Terri Byers
Sage Publications
2016

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Koenigstorfer, Joerg
Consumer Goals and Food Consumption in Exercise Contexts
Exercise Training: Types and Methods, Role in Disease Prevention and Health Benefits
Lucy Dukes
Nova Science Publishers
2015