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Document type:
Zeitschriftenaufsatz 
Author(s):
Belz, F.M. 
Non-TUM Co-author(s):
nein 
Cooperation:
Title:
Growth Strategies in Mature Markets. Sustainability Marketing in the Beverage Industry 
Intellectual Contribution:
Discipline-based Research 
Journal title:
Brewing and Beverage Industry International 
Year:
2005 
Journal volume:
Pages contribution:
10-13 
Key publication:
Nein 
Peer reviewed:
Ja 
International:
Ja 
Book review:
Nein 
Commissioned:
not commissioned 
Professional Journal:
Ja