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Document type:
Zeitschriftenaufsatz
Cooperation:
-
Title:
Open Innovation, Mass Customization and Viral Marketing: Involvieren und integrieren Sie Ihre Kunden
Intellectual Contribution:
Contribution to Practice
Journal title:
Brauwelt
Year:
2008
Journal volume:
148
Journal issue:
21/22
Pages contribution:
590-591
Judgement review:
0
Key publication:
Nein
Peer reviewed:
Nein
International:
Nein
Book review:
Nein
Commissioned:
not commissioned
Professional Journal:
Ja
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