User: Guest  Login
Document type:
Zeitschriftenaufsatz 
Author(s):
Schmidt, Danilo Marcello; Braun, Felix; Schenkl, Sebastian Alexander; Mörtl, Markus 
Title:
Interview study: How can Product-Service Systems increase customer acceptance of innovations? 
Abstract:
Since customer acceptance is responsible for the success of innovative products, this study investigates how Product-Service Systems (PSS) influence customer acceptance of innovations. Using the example of electric vehicles (EV) in carpools, interviews were held with four PSS providers and four PSS customers from Germany and Sweden. The results of the interviews were then analyzed according to Rogers’ theory of the diffusion of innovations: Providing innovative products as PSS can increase custo...    »
 
Keywords:
Product innovation; Product-Service System; Customer acceptance; Electric vehicles; Car sharing 
Journal title:
CIRP Journal of Manufacturing Science and Technology 
Year:
2016 
Journal volume:
Quarter:
2. Quartal 
Month:
Apr 
Journal issue:
Pages contribution:
001-012 
Covered by:
Scopus 
Reviewed:
ja 
Notes:
Innovation & Kreativität 
Semester:
SS 16