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Dokumenttyp:
Konferenzbeitrag 
Autor(en):
Schmidt, Danilo Marcello; Mörtl, Markus 
Titel:
Product-Service Systems for Increasing Customer Acceptance Concerning Perceived Complexity 
Seitenangaben Beitrag:
77-82 
Abstract:
This paper investigates the potential of product-service systems (PSS) to increase customer acceptance concerning perceived com-plexity. First, a literature review was conducted to investigate the influences of perceived complexity on the customer and user. We analyzed aspects like price complexity or availability of product information. Based on those aspects, we investigated if PSS-design supports to increase customer acceptance and we found three levels of PSS’ potential: strategic issues, th...    »
 
Stichworte:
Product-service systems; product and service design; customer acceptance; perceived complexity; customer perception 
Kongress- / Buchtitel:
Asian Design Engineering Workshop (A-DEWS) 
Ausrichter der Konferenz:
The Hong Kong Polytechnic University; Design Society 
Konferenzort:
Hong Kong 
Datum der Konferenz:
29.-30. Oktober 2015 
Jahr:
2015 
Quartal:
4. Quartal 
Hinweise:
Entwicklungsprozesse 
Semester:
WS 15-16