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Autor(en):
Kranz, Matthias; Möller, Andreas; Michahelles, Florian 
Titel:
Large-Scale Research via App Stores: Challenges and Opportunities at the Example of a NFC Game Adoption Study 
Abstract:
Large-scale research has gained momentum in the context of Mobile Human-Computer Interaction (Mobile HCI), as many aspects of mobile app usage can only be evaluated in the real world. We present findings on the challenges of research in the large via app stores, in conjunction with selected data collection methods (logging, self-reporting) we identified and have proven as useful in our research. As a case study, we investigated the adoption of NFC technology, based on a gamification approach. We...    »
 
Herausgeber:
Lumsden, Joanna 
Buchtitel:
Emerging Perspectives on the Design, Use, and Evaluation of Mobile and Handheld Devices 
Verlag / Institution:
IGI Global 
Jahr:
2014