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- Document type:
- Buchbeitrag
- Author(s):
- Belz, F.M.; Zängler, T.
- Non-TUM Co-author(s):
- nein
- Cooperation:
- -
- Title:
- Herausforderungen der Consumer Science in Forschung und Lehre
- Pages contribution:
- 189-199
- Editor:
- Gedrich, K.; Kustermann, W.; Zängler, T.
- Book title:
- Konsumenten im Fokus der Wissenschaften. Festschrift anlässlich der Emeritierung von Professor Georg Karg
- Intellectual Contribution:
- Learning and Pedagogical Research
- Publisher:
- TU München
- Publisher address:
- Frankfurt am Main
- Year:
- 2007
- Key publication:
- Nein
- Peer reviewed:
- nein
- International:
- Nein
- Book review:
- Nein
- Commissioned:
- not commissioned
- Category:
- other
- Mission statement:
- ;
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