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Author(s):
Kirschner, Rafael; Kain, Andreas; Fischer, Jan; Gunkel, Jennifer; Klendauer, Ruth; Lang, Alexander; Lindemann, Udo 
Title:
An approach to support the selection of customer integration methods in new product development 
Abstract:
The selection of appropriate customer integration methods for specific product development projects lacks of a comprehensive model. In this contribution, we propose a model that relates the number and the expertise of involved stakeholders with different integration methods and the projects result quality. The results base on (1) primary sources, such as interviews, innovation process observations, an expert workshop and (2) tight assumptions. The model provides a deeper understanding of the fac...    »
 
Keywords:
customer integration methods; product application 
Editor:
Marjanovic, D.; Štorga, M.; Pavkovic, N.; Bojcetic, N. 
Book / Congress title:
11th International Design Conference DESIGN 2010 
Congress (additional information):
17.-20.05.2010 
Congress city:
Dubrovnik - Croatia 
Year:
2010 
Semester:
SS 10